Hello & welcome!

I’ve served in roles ranging from all-in-one video professional to managing a team of creatives.

In my most recent role, I led the creation of a wide range of content—webinars, YouTube videos, paid ads, social clips, website content, and more—all designed to tell compelling stories and connect with real audiences.

Scroll down to see some of my favorite projects.

Landing Page Video: Editor

RECENT WORK

Organic Video: Producer & Co-Editor

Social Video: Editor

Product Tutorial: Scriptwriter & Editor

Paid Landing Page Video: Editor

Paid Ad: Scriptwriter, Producer, & Editor

LinkedIn Social Video: Editor & Producer

Product Launch Video: Editor & Producer

Organic Content: Producer & Editor

Skills

Managing video teams

I provide insightful and tailored feedback so individual contributors meet goals and grow in their careers. I prioritize projects and delegate responsibility in innovative ways that both creates value for the company and supports my direct reports.

SCRIPTWRITING

I intentionally script goal-oriented, attention-grabbing videos that meet brand guidelines & tone. I script varied content such as organic Youtube videos, paid ads, & webinars —each tailored to inform, convert, or inspire.

Managing Live Streams & Events

Whether in-studio or on-site, I manage and produce seamless, high-impact live events. In the studio, I run multi-platform livestreams using tools like vMix and OBS. On location, I’ve led the production of over 100 weddings and corporate conferences, ensuring professional results in dynamic, fast-paced environments.

CREATING EDUCATIONAL COURSES

I’ve created and planned educational courses from the ground up, including planning course content, filming, & editing dozens of videos on a tight turn-around.

Leading Video efforts for product launches

I lead team efforts in creating video assets for product launches. This involved creating a high volume of a variety of video assets (webinars, webpage content, paid ads, social videos, etc.) on a quick timeline, communicating well with others, and analyzing statistics to improve for the future.

Understanding & utilizing metrics

I manage Youtube & LinkedIn channels, and utilize metrics across social channels to impact future content creation. I produced Youtube content that garners millions of views, directly impacting traffic to a company’s website. I share insights with the team in order to improve efficiency and company leadership to determine future priorities for business growth.

I create optimized titles & thumbnails to attract the right attention.

Cross-collaboration & communication

I communicate with non-video professionals to make sure goals are accomplished. I communicate with external partners for setting up interviews, and represent the company at conferences.

Innovation & INtrapreneurship

Having served on small teams, I understand the importance of taking ownership for the full lifecycle of a project.

As part of my company’s localization efforts, I led the team’s efforts to translate our product, website, and content into German. As part of that, I wrote, served as on-screen talent, and edited a series of product tutorials, one of which you can see below!

About Jula

Emerson College, Boston MA - BA, Major in Visual and Media Arts, Minor in Business

SEPTEMBER 2011 - DECEMBER 2014

Originally from Germany, I currently call Rhode Island my home. My passions include spending time with my family, getting active by playing tennis, and having friends over for cookouts.

View Resume